For independent veterinary practices

Your online presence is where your marketing starts.

Pet owners look you up before they ever call. We build your practice a fully optimized website, give your team an AI-assisted platform to create content in your own voice, and help keep every part of your marketing pointed in the same direction.

Website
Fully optimized and built to be found by search engines and AI assistants
Platform
AI-assisted tools that turn your team's expertise into published content
Alignment
Your website, Google profile, listings, and data working as one system

Visibility is the foundation. Your voice is the difference.

Veterinary medicine is one of the most local, trust-based industries there is. Pet owners don't just choose a clinic. They choose a doctor, a team, a relationship. And before they choose, they search.

That makes your online presence one of the biggest factors in how your practice is marketed. Referrals, community events, and great care all work better when the people who hear about you can find you, trust what they see, and take the next step. We build that foundation: the website, the technical SEO, the Google Business Profile, the data.

Our AI tools help your doctors and staff turn what they already know into polished pages, bios, and articles in a fraction of the time. The expertise stays yours. The tools just remove the blank page.

We are not a done-for-you agency. We are a partner. That means shared responsibility, clear expectations, and a genuine commitment on both sides.

Pet Practice Solutions handles

The Foundation

  • Optimized website build, hosting, and maintenance
  • Schema markup and metadata on every page
  • Google Business Profile optimization and alignment
  • Listings and NAP consistency across the web
  • Monthly analytics reporting and insights
  • The platform, its AI tools, and ongoing support
Your practice provides

Your Authentic Voice

  • Photos of your team, clinic, and patients
  • Your doctors' expertise, through our content tools
  • Responses to your reviews
  • Your social media presence
  • Your practice's numbers, so we can see the full picture

One package. Everything your online presence needs.

We don't do tiers. Every partner gets the full foundation, because a half-built online presence leaves gaps in the rest of your marketing.

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Website

A fast, SEO-first website built specifically for veterinary practices. Every page is engineered to be found, by search engines and by AI assistants.

  • Designed around your brand colors, fonts, and photos
  • A dedicated page for every service you offer
  • Veterinary-specific structured data on every page
  • Optimized meta titles and descriptions
  • Pages rendered on the server, so they load fast and crawl clean
  • Doctor and team bio pages that build trust and expertise
  • Service pages linked to related articles automatically
  • You own your domain and your content
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Google Business Profile

Your Google profile is often the first thing a pet owner sees. We set it up correctly and keep it aligned with your website.

  • Complete profile setup and optimization
  • Services aligned with your website
  • Photo updates (you provide, we post)
  • Consistent name, address, and phone everywhere
  • Views, calls, and direction requests in your dashboard
  • Guidance on review response best practices
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Analytics & Alignment

Clear data on how your online presence is performing, and a partner who helps you line up the rest of your marketing around it.

  • Website traffic and top page analysis
  • Keyword rankings and search visibility
  • Backlink and site health monitoring
  • Google Business Profile performance
  • Plain-English insights on what changed and why
  • Your practice's own numbers alongside your visibility trends
  • Monthly report and regular strategy check-ins
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Reputation & Listings

Your reputation lives across dozens of platforms. We help make sure your listings are accurate and your reviews get the attention they deserve.

  • Listings audit across Google, Yelp, Facebook, and major directories
  • Name, address, and phone consistency checks
  • Your Google reviews and rating in one dashboard
  • Unanswered reviews flagged so nothing slips
  • AI-drafted response suggestions you review and post
  • A scored map of your full online footprint

Everything in one place.
Built for your practice.

Every partner gets the Pet Practice Solutions platform: one dashboard for your analytics, your content, your reputation, and your work with our team.

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Guided Content Creator

Answer guided questions about a service or topic. Your answers become a structured, SEO-ready page with FAQ markup, added to your site as a draft you review before it goes live.

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Doctor & Staff Bio Builders

A short interview turns into a warm, professional bio for every doctor and team member. Pet owners get to know your people before they walk in.

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Recordings to Content

Have a doctor talk through a procedure, then paste in the transcript. AI pulls out the key points and topics ready to become pages and articles.

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Analytics Dashboard

Website traffic, keyword rankings, Google Business Profile performance, backlinks, and site health, with plain-English insights on what changed.

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Review Center

Your Google reviews and rating in one view. Unanswered reviews are flagged, and AI drafts a thoughtful response for you to edit and post.

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Online Presence Map

Your Google profile, social accounts, and directory listings in one scored view, with name, address, and phone consistency tracked for each.

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Business Data

Import your monthly practice numbers from your PIMS or a spreadsheet and see them next to your online visibility trends, so marketing decisions are grounded in your real data.

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Meetings & Action Items

Book strategy meetings with your PPS team and track every follow-up task in one place, so marketing plans turn into actual next steps.

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Support & Messaging

Submit website change requests, update your practice info, and message your PPS team from the same login.

One login. Your dashboard, content tools, reviews, data, and support all live behind a single account. No separate tools, no password juggling.

Want to see what a Pet Practice Solutions website looks like in practice?

We handle the foundation.
You provide the voice.

Your online presence is a system. Website, Google profile, listings, reviews, and content all have to work together, and every part has an owner. When all the cogs are moving, the rest of your marketing has something solid to stand on. When one stalls, everything slows down.

That's why we call it a partnership. We are deeply invested in your success, but we can't be your voice. Pet owners want to hear from your doctors, not from a marketing agency. Our job is to make it easy for them to do that.

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You provide the photos

Real photos of your team, clinic, and patients build more trust than stock imagery. We add and manage them once you provide them.

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You respond to reviews

Review responses should come from you. They're part of the client relationship. We flag every unanswered review and draft a suggested response to get you started.

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Your doctors share their expertise

A few minutes of your veterinarian explaining a procedure is worth more than ten generic blog posts. Our tools turn that expertise into website content without the writing burden.

What moves the needle

Technical SEO infrastructure PPS
Schema markup and metadata PPS
GBP optimization and alignment PPS
Listings and NAP consistency PPS
Analytics and monthly reporting PPS
Doctor expertise and content Your practice
Review responses Your practice
Social media presence Your practice
Photos and visual content Your practice

From first conversation to launch.

01

Apply

Fill out the form below or book a call. We want to make sure we're genuinely a good fit for each other.

02

Strategy Call + Free Review

Before we talk, we review your current website, Google profile, and listings. On the call, we walk you through what we found. It's yours to keep either way.

03

We Build

You share your practice details through the platform. We build your site on a private preview link, and nothing goes live until you approve it.

04

We Stay Aligned

Monthly reporting, strategy check-ins, content support, and a partner who keeps your online presence working with the rest of your marketing.

What success actually looks like.

A website on its own doesn't hand you new clients. What a strong online presence does is make every other part of your marketing work harder: the referral who looks you up, the neighbor who searches "vet near me," the pet owner comparing two clinics. Over time, more of the right people find you and choose you.

Upward trend in website traffic from organic search

Improved keyword rankings for your services and location

More GBP views, calls, and direction requests month over month

Consistent, accurate listings across the web

Growing library of indexed, rankable content pages

A stronger, more credible online presence than your competition

The honest conversation.

We will never promise you a specific number of new clients or a revenue increase. Your online presence is one of the most important parts of how your practice is marketed, but it works best alongside great care, a strong team, and the rest of your marketing. What we commit to is a measurable, upward trend in your visibility over time, and a partner who will tell you exactly what's working and what isn't.

Built by someone who's done the work.

I came to this from inside the veterinary marketing industry, working directly with more than 20 independent practices on their websites, SEO audits, Google profiles, and content.

The same pattern kept showing up. Practices were paying for marketing on top of a website that was never built to be found, with no clear picture of what was working. Good clinics with great doctors were invisible to the people searching for them.

Pet Practice Solutions is what I wanted those practices to have: a website engineered for search and AI from the ground up, a platform that makes it easy for your doctors to share what they know, and one partner who keeps everything aligned.

When you partner with us, you work with me directly.

Matt Berry
Founder, Pet Practice Solutions · Nashville, TN

Veterinary only

Every template, schema type, and content tool is built for veterinary practices. Nothing is adapted from dentists or law firms.

One package, no upsells

Every partner gets everything. No tiers to climb and no surprise add-ons for the things that matter.

Honest reporting

Plain-English reports that show what's improving, what isn't, and what we're doing about it.

A small, focused roster

We take on a limited number of practices so every partner gets real attention, not a ticket queue.

Straight answers.

Don't see your question here? Send it to us or book a call.

How is this different from a typical veterinary marketing agency?

Most agencies sell activity: posts, ads, and reports. We focus on the foundation all of that depends on: a website engineered to be found by search engines and AI assistants, a Google profile kept in sync with it, and a platform that makes it easy for your own doctors to create content. Then we help you align the rest of your marketing around it.

Do you guarantee new clients or more revenue?

No, and you should be wary of anyone who does. Your online presence is one of the biggest factors in how your practice is marketed, but results also depend on your care, your team, your market, and your other marketing. What we commit to is a measurable, upward trend in your visibility and honest reporting on what's working.

Do I own my website?

You own your domain and all of the content your practice creates or provides: text, photos, videos, and bios. The underlying website platform is ours and is licensed to you while we work together. If you ever leave, we export your content for you, and your site stays live for 30 days while you transition.

What does it cost, and how long is the commitment?

There's one package with everything included, on a 12-month minimum agreement. We share pricing on the strategy call, once we understand your practice and you've seen the review of your current online presence.

Does AI write our content for us?

No. Our tools help your doctors and staff turn what they already know into polished bios, pages, and articles much faster, and every draft is reviewed before it goes live. Pet owners want to hear from your veterinarians, so the expertise and voice stay yours.

How much time will this take from my team?

Most of the effort is up front: sharing your practice details, services, and team information, then reviewing your preview site before launch. After that, the ongoing asks are things only you can provide: photos, review responses, and your doctors' expertise when you have it to share.

Can you move the content from our current website?

Yes. We can migrate the content you want to keep into your new site, then restructure it so every service has its own optimized page.

Do you work with practices that have more than one location?

Yes. Each location gets its own page with its own address, hours, and details, all managed from the same platform.

Do you manage social media or paid ads?

No. We focus on the foundation those channels point back to: your website, your Google profile, and your listings. We'll help you keep your social presence and any other marketing aligned with it, but your social voice should come from your practice.

Let's talk about your practice.

We work with a limited number of practices at a time so every partner gets our full attention. Tell us about your practice and we'll get back to you as soon as we can. Every application includes a free review of your current online presence.

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Nashville, TN. Serving practices nationwide.

Tell us about your practice

We'll get back to you as soon as we can. No sales pressure, ever.